Planning a shopping trip to Hilversum city centre? Make sure to explore the Market Square, Groest and Kerkbrink. Here you’ll find international favourites like Zara, Primark and C&A, alongside local gems such as kitchenware specialist Oldenhof and women's fashion boutique MAT.store. This is the shopping heart of Hilversum, with lively squares and over 300 shops and businesses ready to welcome you. And if the weather isn’t playing along? Head to Hilvertshof or Gooische Brink for some relaxed indoor shopping.