Welcome to Hilversum. City of creative makers! Hilversum is bustling and full of surprises. Experience the magic of media in Hilversum. Discover world-famous architectural highlights and enjoy beautiful (photo) exhibitions. With concept stores, well-known retailers, and traditional bakeries. Shopping in Hilversum is quite a joy. Hilversum is a vibrant city. Hilversum is Live!

10x Highlights in Hilversum


What's happening?

Discover Outdoor Art in Hilversum

This winter, the city is the stage for outdoor art by Hilversum makers. Enjoy poetry in the open air, light installations in dark hours, and photography in De Kwekerij. Be surprised by video art, animations, and paintings.

Local shop tips for 'when it's allowed again'

Take part in the Voetstappen Challenge

Looking for a challenge? Want to start healthy in 2021? Or do you simply have no other plans this weekend? Take part in the Voetstappen Challenge and walk 25 kilometers around Hilversum.

Our webshop is 24/7 open

Looking for a city walk? A cycling map of Gooi en Vecht? A unique souvenir with the Hilversum skyline? The webshop is open 24/7